Financial Services Marketing Solutions

Grow Accounts, Not Just Impressions

We help banks, credit unions, and financial brands reach high-value audiences, activate across trusted media environments, and connect spend to real banking outcomes.

Co-op advertising

industry challenge

Financial decisions are high-stakes, highly researched, and increasingly compressed. Consumers compare products, rates, fees, and providers across channels, while strict advertising rules limit how brands can target and message. The hard part is not just reaching prospects. It is reaching them responsibly and proving which media drove real action.

three core benefits

01

Smarter Audience Building

Reach prospects by intent, behavior, and value signals instead of relying on broad demographic assumptions.

02

More Responsible Activation

Build campaigns with financial category requirements in mind, reducing friction across targeting, creative, and inventory decisions.

03

Outcomes Over Clicks

Tie spend to meaningful business actions like applications, account growth, deposits, and customer engagement.

how we help

01

Reach High-Value Prospects

We use financial intent, behavioral signals, CRM data, and audience insights to reach people more likely to open accounts, apply for loans, or switch providers.

Simplify local participation
Centralized brand control
02

Activate With More Control

We plan media with regulated advertising realities in mind, from audience strategy and creative considerations to trusted inventory and platform requirements.

03

Measure the Full Path

We connect media touchpoints across channels to outcomes that matter, including account openings, loan applications, deposits, and funded balances.

Connect national and local

key capabilities

Precision financial targeting across acquisition and retention

AI Audience Insights: intent signals, value prediction, compliant lookalikes

Compliance-aware creative and audience filters

Path-to-Conversion measurement tied to accounts, loans, and deposits

Cross-funnel reach: CTV/OTT, video, audio, display, social, search

Premium Financial News CTV Live inventory

$40

Financial News CTV Live

Fixed CPM for premium financial content, with CTV-only inventory available at a higher CPM.

7+

Financial Data Intelligence

First-party data powers predictive insights across financial verticals and audience strategies.

80%+

Live Financial Programming

Financial News CTV Live includes 80%+ inventory in live programming, with the remainder in high-performing ancillary content.

Path-to-Conversion Outcome-Based Reporting

Measurement connects campaign activity to actions like account openings, loan applications, and funded balances.